Are you a Hollywood star? Probably not. But, don’t worry if it feels like you have three readers, it can get better.
Look into the following ways to build your market through blogging:
- Using an email service like MailChimp.com or Aweber.com. They offer options to have your blog posts sent directly to your reader’s email accounts. It’s often easier to get your reader’s attention by being in their email a few times a week, than to count on them remembering to go to your blog.
- By using freebies and pink spoon marketing. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Offer them something special in exchange for them signing up. A free report, or ebook related to your industry.
- By understanding your readers. Put up a simple survey for your readers. It will help you understand their profile and advertising preferences. Use Survey Monkey to find out what content your readers really want to find at your site. Keep it short. No more than 3 questions. You can also ask them to give you feedback on a post, by commenting. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.
- By joining a blog network –A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject If you can’t find one on your own, create your own blog circle.
Are offering any of these things to your readers?
Tell me what in the comments, and how it’s working for you so far!